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自動售酒機(jī)如何提供先試后買的體驗式消費(fèi)

發(fā)布于:2022-02-26 11:08:37  來源:http://m.credicard.com.cn

今天小編帶大家走進(jìn)自動售酒機(jī)的推廣方式,看看它是如何適應(yīng)現(xiàn)代化生活的。
Today, Xiaobian takes you into the promotion mode of automatic wine vending machine to see how it adapts to modern life.
市場上有很多假酒,而大多數(shù)消費(fèi)者缺乏足夠的認(rèn)知能力,通過機(jī)器銷售的方式向市場推廣真的好酒,在生產(chǎn)環(huán)節(jié)嚴(yán)格把控,可以提供較好的體驗。
There are many fake wines in the market, but most consumers lack sufficient cognitive ability. They can promote real good wines to the market through machine sales. They can provide a better experience by strictly controlling the production process.
葡萄酒是一種非常特殊的商品,世界上有無數(shù)的葡萄酒和制造商。以法國波爾多為例,這里有8000多家酒莊。紅酒種類繁多,普通消費(fèi)者無法通過標(biāo)簽、外觀或簡單介紹獲得準(zhǔn)確的葡萄酒質(zhì)量信息。因此,無人售酒機(jī)“先試后買”的體驗式消費(fèi)是顧客理想的消費(fèi)模式,也是適合葡萄酒行業(yè)的銷售模式。
Wine is a very special commodity. There are countless wine brands and manufacturers in the world. Take Bordeaux, France, for example. There are more than 8000 wineries here. There are many kinds of red wine, and ordinary consumers cannot obtain accurate wine quality information through label, appearance or simple introduction. Therefore, the experiential consumption of "try before buy" of unmanned wine vending machine is not only an ideal consumption mode for customers, but also a sales mode suitable for the wine industry.
自動售酒機(jī)
以前商店里賣的鞋只能看不能摸,后來變成了一種試穿的形式。商家發(fā)現(xiàn),只有讓消費(fèi)者坐下來試穿,才有機(jī)會出售。在紅酒領(lǐng)域,以品酒的形式嘗試飲用往往費(fèi)時費(fèi)錢,采用無人售酒機(jī),大大降低了消費(fèi)者接觸優(yōu)良紅酒的成本。
In the past, the shoes sold in stores could only be seen but not touched. Later, they became a form of trying on. Businesses have found that only when consumers sit down and try them on can they have the opportunity to sell them. In the field of red wine, trying to drink wine in the form of wine tasting is often time-consuming and expensive. The use of unmanned wine vending machine greatly reduces the cost of consumers contacting fine red wine.
今天,隨著智能的發(fā)展和非接觸式項目的普及,自動售酒機(jī)再次受到公眾的關(guān)注。尤其是近來幾天,口罩自動售貨機(jī)和用于防護(hù)設(shè)備的自動售酒機(jī)等。相當(dāng)受歡迎,引起了很多關(guān)注。如果你也感興趣,歡迎繼續(xù)聯(lián)系我們。
Today, with the development of intelligence and the popularity of non-contact projects, automatic wine vending machines have attracted public attention again. Especially in recent days, mask vending machines and wine vending machines for protective equipment. It is very popular and has attracted a lot of attention. If you are also interested, please continue to contact us.

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